Team Members Attend AI Independent Station & SEO Training Program in Ningbo to Boost Overseas Digital Marketing Capabilities

Last weekend, several team members from Shuangjie Paper travelled to Ningbo to take part in a two-day intensive offline training course focused on AI-powered independent website customer acquisition and SEO optimization, held from August 15 to 16.

The training event, hosted by LEIZI Digital, gathered hundreds of foreign trade practitioners from across the country. Centered on practical independent station operation, natural traffic growth and inquiry development, the program delivered systematic knowledge covering website construction, SEO strategy, AI marketing application and real-world operation cases. Apart from keynote lectures shared by industry mentors, the event also arranged interactive group workshops, allowing participants to exchange ideas, discuss challenges encountered in daily overseas marketing, and explore actionable solutions for attracting global buyers through independent websites.

We are sincerely grateful to Shuangjie Paper for providing this valuable learning opportunity. The company fully covered all expenses including transportation, accommodation and meals for participants. This generous support removes our worries about logistics and costs, enabling our team to fully focus on absorbing new theories, advanced tools and proven industry experience throughout the training.

For many foreign trade enterprises, independent website operation has become a core channel for stable overseas development. As a manufacturer specializing in disposable paper catering products, Shuangjie Paper keeps exploring diversified ways to connect with global customers. We have long been committed to upgrading our digital marketing layout, and this training is an important step in our ongoing capacity building plan.

Rather than only gaining new technical skills and marketing methods, our team deeply felt the company’s emphasis on employee growth and long-term overseas business development. Many enterprises are reluctant to invest in external training for frontline teams, yet Shuangjie Paper consistently encourages staff to step out of daily routines, keep learning cutting-edge foreign trade digital marketing models, and keep pace with the evolving global market.

During the two-day session, our team actively listened to lectures, joined in group discussions, shared our current independent station operation experience, and exchanged insights with peers from different industries. We took detailed notes, raised questions with trainers, and sorted out feasible improvement plans that can be applied to our official website and overseas marketing work after returning.

Learning is a continuous journey. After this training, team participants will organize and share all the key takeaways with our wider marketing team. We will combine the newly learned independent station SEO and AI customer acquisition methods with our business of airlaid napkins, custom printed paper tableware and disposable catering supplies. We aim to optimize our official independent website, improve organic search traffic, and create more stable inquiry channels to serve our overseas partners better.

In the fiercely competitive international market, passive reliance on third-party platforms carries great uncertainty. A well-operated independent site helps us build our own brand asset, directly communicate with buyers and reduce intermediate costs. This is exactly why we keep investing in team digital capabilities.

Looking ahead, Shuangjie Paper will continue to support employee training and capacity development. We firmly believe that continuous investment in team learning will translate into stronger long-term competitiveness, helping us deliver better products and professional service to global clients, and steadily expand our presence in the international catering disposable supplies market.